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About

Photo of the Founder

Sonja Smith

Founder, HR & Recruiting Consultant

Artera is an HR consultancy dedicated to unlocking the full potential of your organization through tailored HR strategies that boost efficiency and drive success. We specialize in providing customized solutions to meet the unique needs of your business, empowering your organization to thrive in today's competitive landscape.

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Sonja, an experienced Global People & Culture Leader, has a proven track record in scaling HR operations for tech start-ups and small to medium-sized businesses. She excels at developing people strategies that enhance efficiency, foster team cohesion, and align with organizational values and goals, contributing to overall company growth. Passionate about hiring and developing talent, Sonja is also an aspiring writer, avid gardener, and reader, living with her husband and dog in Santa Barbara, CA.

Reliable and Experienced 

Sonja has provided HR services to my consulting firm and played an important part in helping us to improve our people management. In my experience, she is utterly professional, responsive, reliable and passionate about her area of expertise. I am so impressed by how she has built her career, established her expertise and applied it across a number of businesses, sectors and geographies. If you are looking for HR support or advice, do talk with Sonja

Jonathan Hemus

Managing Director - Insignia Crisis Management

Let’s Start Optimizing Your HR!

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